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Showing posts from January 5, 2012

Marketing, self-discovery, and butter cream

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They say you will spend about 75% of your time marketing your business and only about 25% actually (in my case) making jewelry. How true this is. I have spent at least the last 7 or 8 days, reading and studying much about marketing and where I want to take my business. Because it is a business and not a hobby.
I've been reading alot at Megan Auman's site, Designing an MBA. Which I highly recommend.
I have a small list of a few jewelry/artist/craft business books on my reading list.
I have figured out that I will need at least $1200.00 to apply to the shows this year that I want to be part of.
I have applied to another gallery, and hope I hear from them soon.
And finally, I did work on some new designs yesterday, and finished the copper tube bead necklace and matching bracelet that I mentioned last week. (photos to follow)
I had taken off this week from my (day) job and am really enjoying the time off. It has allowed me to-- well, actually, breathe.
I have signed up for MailChimp to l…